As is obvious to anyone reading this blog, I design and sell t-shirts through a POD (print on demand) t-shirt printer. I'm having great fun doing this, though sales are low and I'm no Picasso.
Since my mind is full of ideas, coming up with ideas is no problem. I am finding out though, that I am uncomfortable with advertising and marketing.
I am a shy introvert by nature, so advertising feels about as comfortable to me as standing on a street corner begging people for money.
So, I'm asking readers of my blog to comment on the following: what would be good ways to get people to buy my shirts, or at least take a good look at them?
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I'm no wiser or braver than you - just wanted you to know I'm pondering the question for you.
ReplyDeleteI think it partly depends whether you want to spend any money on advertising or not. Cheap or free ways to get people to look I think you're probably already doing (e.g. putting a tag line and link at the end of every email you send.)
On a local level, it's often quite cheap to buy an ad in a school magazine or somesuch - are there any "geek-friendly" courses/classes that have paper you could sponsor?
Other than that, I know my husband's website is part of a "web ring" (history/gaming stuff) - so links to his site show on other sites in the ring. I don't know if anything like that exists in the world of t-shirts ...